14 pages. Type into the fields and use the interactive controls on a compatible device.

Digital toolkit
What I Actually Meant
Close the gap. Say what you mean.
Practical tools for when “fine”, sarcasm, bluntness or the wrong bloody sentence comes out instead of what you were actually trying to say.
Instant digital access after successful payment.
This is for you if…
Sounds familiar?
- “Fine”, sarcasm or bluntness comes out when the real message is more complicated.
- The thought underneath is reasonable but the delivery creates a completely different conversation.
- You know what you meant in your own head, but the other person only got the version you actually gave them.
- You replay conversations afterwards and find the sentence you wish you had used.
- You want to be clearer without sounding like you have swallowed a therapy textbook.
What it helps you do
Make the next move useful.
- Spot the gap between what you meant, what came out and what was heard.
- Move catch-all words like “fine” or “stressed” one notch closer to the truth.
- Translate the actual message before tone or sarcasm does it for you.
- Catch a sentence that is landing wrong and change direction.
- Say something honest enough, early enough, without unnecessary damage.
What you get
Three useful versions. One purchase.
14 clean pages designed to print and write on with a pen.
A separate quick-use image for the moment you do not fancy opening a workbook.
Includes practical exercises, ordinary language and a quick-use phone check.


Digital download
Nothing is coming through the letterbox.
This is a digital product. No physical item will be posted.
After successful payment you will be taken straight to your private Average Man download area. The server only exposes files included in the verified purchase, and we also send a secure return link to the email used at checkout.
The files are for personal use and may not be resold, shared, redistributed or uploaded elsewhere.
One useful thing
Close the gap. Say what you mean.
For when what you meant and what actually came out were not remotely the same thing.
GET THE TOOLKIT — £7.99